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Published on: 10/11/2026 - 1:21 p.m.
Shein, BYD, TikTok, CATL, Xiaomi… Chinese multinationals are part of our daily lives and are eating up market share all over the world. Should we block their expansion or work with them?
Elements of response with our two guests: Sandrine Zerbib, president of ZW Conseil, strategic consulting firm, co-author with Aldo Spaanjaars of "Dancing with dragons. Chinese companies, a lever for Europe" (Dunod), Quentin Ruffat, spokesperson for Shein in France.
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